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Write it exactly as it appears in the market, e.g. \"Notion\", not \"notion.so\"." }, "industry": { "title": "Industry / category", "type": "string", "description": "The category buyers would search in, e.g. \"project management software\". Leave empty to let the model infer it from the brand name.", "default": "" }, "competitors": { "title": "Competitors", "type": "array", "description": "Named competitors. Used for the head-to-head comparison prompts, which are the queries AI answers most often decide a purchase on.", "default": [], "items": { "type": "string" } }, "language": { "title": "Language", "type": "string", "description": "Language the prompts are written in, e.g. \"en\", \"fr\", \"de\". Write them in the language your customers actually use.", "default": "en" }, "market": { "title": "Market (country code)", "type": "string", "description": "Two-letter country code, e.g. \"US\", \"FR\". Used where a question would naturally carry a location.", "default": "US" }, "maxPrompts": { "title": "Number of prompts", "minimum": 1, "maximum": 100, "type": "integer", "description": "How many prompts to generate, spread evenly across the selected intents. 20 is a solid starting set for a first audit.", "default": 20 }, "intents": { "title": "Intents to cover", "type": "array", "description": "Which buyer intents the set should span. Keeping all five is what stops a prompt set from measuring one narrow surface. Note that brand-defensive and comparison prompts name your brand on purpose, so they measure reputation rather than unprompted discovery.", "items": { "type": "string", "enum": [ "commercial", "informational", "transactional", "brand_defensive", "comparison" ], "enumTitles": [ "Commercial — \"best X for Y\"", "Informational — how / what / why", "Transactional — pricing, trials, where to buy", "Brand-defensive — reviews, legitimacy, alternatives", "Comparison — brand vs named competitor" ] }, "default": [ "commercial", "informational", "transactional", "brand_defensive", "comparison" ] }, "openRouterApiKey": { "title": "Your OpenRouter API key (optional)", "type": "string", "description": "Optional. Generation runs on an included key by default, so you do not need an OpenRouter account. Supply your own to pick any model." }, "model": { "title": "Model", "type": "string", "description": "Any OpenRouter model ID when you supply your own key. 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