[{
  "platform": "instagram",
  "account": "starbucks",
  "profileUrl": "https://www.instagram.com/starbucks/",
  "dataSource": "your data",
  "followers": null,
  "timezone": "America/New_York",
  "status": "ANALYZED",
  "charged": true,
  "postsAnalyzed": 30,
  "postsFetched": 30,
  "periodDays": 79.07,
  "postsPerWeek": 2.66,
  "medianDaysBetweenPosts": 1,
  "medianEngagementRateByFollowersPct": null,
  "medianEngagementRateByViewsPct": 3.9,
  "engagementRateBase": "views",
  "performanceMetric": "interactions",
  "confidence": "high",
  "timeOfDayAvailable": true,
  "bestSlots": [
    {
      "day": "Mon",
      "timeBlock": "09-12",
      "posts": 5,
      "medianIndex": 3.38,
      "score": 2.7
    },
    {
      "day": "Thu",
      "timeBlock": "09-12",
      "posts": 2,
      "medianIndex": 3.12,
      "score": 2.06
    },
    {
      "day": "Tue",
      "timeBlock": "12-15",
      "posts": 2,
      "medianIndex": 1.89,
      "score": 1.44
    }
  ],
  "worstSlot": {
    "day": "Wed",
    "timeBlock": "09-12",
    "posts": 3,
    "medianIndex": 0.61,
    "score": 0.77
  },
  "bestDays": [
    {
      "day": "Sat",
      "posts": 2,
      "medianIndex": 5.12,
      "score": 3.06
    },
    {
      "day": "Thu",
      "posts": 3,
      "medianIndex": 2.7,
      "score": 2.02
    },
    {
      "day": "Mon",
      "posts": 8,
      "medianIndex": 1.76,
      "score": 1.61
    },
    {
      "day": "Tue",
      "posts": 8,
      "medianIndex": 0.99,
      "score": 0.99
    },
    {
      "day": "Fri",
      "posts": 5,
      "medianIndex": 0.94,
      "score": 0.96
    },
    {
      "day": "Sun",
      "posts": 1,
      "medianIndex": 0.4,
      "score": 0.8
    },
    {
      "day": "Wed",
      "posts": 3,
      "medianIndex": 0.61,
      "score": 0.76
    }
  ],
  "bestTimeBlocks": [
    {
      "timeBlock": "18-21",
      "posts": 1,
      "medianIndex": 2.29,
      "score": 1.43
    },
    {
      "timeBlock": "09-12",
      "posts": 16,
      "medianIndex": 1.19,
      "score": 1.16
    },
    {
      "timeBlock": "15-18",
      "posts": 1,
      "medianIndex": 1.04,
      "score": 1.01
    },
    {
      "timeBlock": "21-24",
      "posts": 1,
      "medianIndex": 0.94,
      "score": 0.98
    },
    {
      "timeBlock": "06-09",
      "posts": 4,
      "medianIndex": 0.94,
      "score": 0.96
    },
    {
      "timeBlock": "12-15",
      "posts": 6,
      "medianIndex": 0.89,
      "score": 0.92
    },
    {
      "timeBlock": "00-03",
      "posts": 1,
      "medianIndex": 0.41,
      "score": 0.8
    }
  ],
  "heatmap": {
    "Mon": {
      "00-03": null,
      "03-06": null,
      "06-09": {
        "posts": 1,
        "medianIndex": 0.96
      },
      "09-12": {
        "posts": 5,
        "medianIndex": 3.38
      },
      "12-15": {
        "posts": 1,
        "medianIndex": 0.32
      },
      "15-18": null,
      "18-21": {
        "posts": 1,
        "medianIndex": 2.29
      },
      "21-24": null
    },
    "Tue": {
      "00-03": null,
      "03-06": null,
      "06-09": {
        "posts": 2,
        "medianIndex": 0.86
      },
      "09-12": {
        "posts": 3,
        "medianIndex": 1.54
      },
      "12-15": {
        "posts": 2,
        "medianIndex": 1.89
      },
      "15-18": {
        "posts": 1,
        "medianIndex": 1.04
      },
      "18-21": null,
      "21-24": null
    },
    "Wed": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 3,
        "medianIndex": 0.61
      },
      "12-15": null,
      "15-18": null,
      "18-21": null,
      "21-24": null
    },
    "Thu": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 2,
        "medianIndex": 3.12
      },
      "12-15": {
        "posts": 1,
        "medianIndex": 2.7
      },
      "15-18": null,
      "18-21": null,
      "21-24": null
    },
    "Fri": {
      "00-03": {
        "posts": 1,
        "medianIndex": 0.41
      },
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 1,
        "medianIndex": 1.14
      },
      "12-15": {
        "posts": 2,
        "medianIndex": 0.84
      },
      "15-18": null,
      "18-21": null,
      "21-24": {
        "posts": 1,
        "medianIndex": 0.94
      }
    },
    "Sat": {
      "00-03": null,
      "03-06": null,
      "06-09": {
        "posts": 1,
        "medianIndex": 7.09
      },
      "09-12": {
        "posts": 1,
        "medianIndex": 3.15
      },
      "12-15": null,
      "15-18": null,
      "18-21": null,
      "21-24": null
    },
    "Sun": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 1,
        "medianIndex": 0.4
      },
      "12-15": null,
      "15-18": null,
      "18-21": null,
      "21-24": null
    }
  },
  "formatPerformance": [
    {
      "format": "reel",
      "posts": 19,
      "medianIndex": 1.14,
      "score": 1.13
    },
    {
      "format": "photo",
      "posts": 4,
      "medianIndex": 0.98,
      "score": 0.98
    },
    {
      "format": "carousel",
      "posts": 7,
      "medianIndex": 0.76,
      "score": 0.81
    }
  ],
  "captionLengthPerformance": [
    {
      "captionLength": "short (<70 chars)",
      "posts": 25,
      "medianIndex": 1.04,
      "score": 1.04
    },
    {
      "captionLength": "medium (70-300)",
      "posts": 5,
      "medianIndex": 0.42,
      "score": 0.59
    }
  ],
  "hashtagCountPerformance": [
    {
      "hashtags": "0",
      "posts": 30,
      "medianIndex": 1,
      "score": 1
    }
  ],
  "topPosts": [
    {
      "url": "https://www.instagram.com/p/DdRM4oglV5o/",
      "postedAt": "2026-09-14T13:05:08.000Z",
      "format": "reel",
      "likes": 816788,
      "comments": 4855,
      "views": 14708846,
      "performanceIndex": 13.74,
      "caption": "cat's outta the bag. see you 10.22. \n🎙️: @sirarthurmeows 🐈‍⬛"
    },
    {
      "url": "https://www.instagram.com/p/DcD1mrFFu8e/",
      "postedAt": "2026-08-15T11:59:51.000Z",
      "format": "carousel",
      "likes": 422596,
      "comments": 1284,
      "views": null,
      "performanceIndex": 7.09,
      "caption": "it’s time."
    },
    {
      "url": "https://www.instagram.com/p/DcbH1Lhtiy0/",
      "postedAt": "2026-08-24T13:04:40.000Z",
      "format": "reel",
      "likes": 335100,
      "comments": 4960,
      "views": 11157580,
      "performanceIndex": 5.69,
      "caption": "basic is so back. pumpkin spice latte returns tomorrow."
    }
  ],
  "weakestPosts": [
    {
      "url": "https://www.instagram.com/p/Dd1W1z8lOwf/",
      "postedAt": "2026-09-28T14:04:46.000Z",
      "format": "reel",
      "likes": 16879,
      "comments": 220,
      "views": 590523,
      "performanceIndex": 0.29,
      "caption": "Americano lovers, this one’s for you.​\n\n​The NEW Aerocano, a velvety aerated take on the Americano, arrives at Starbucks"
    },
    {
      "url": "https://www.instagram.com/p/DdjsuUFjL2c/",
      "postedAt": "2026-09-21T17:29:34.000Z",
      "format": "carousel",
      "likes": 18643,
      "comments": 345,
      "views": null,
      "performanceIndex": 0.32,
      "caption": "pulling up to the interview like"
    },
    {
      "url": "https://www.instagram.com/p/DbqT9eqFkaK/",
      "postedAt": "2026-08-05T14:04:51.000Z",
      "format": "carousel",
      "likes": 19918,
      "comments": 1047,
      "views": null,
      "performanceIndex": 0.35,
      "caption": "cappuccinos in Milan\nwhile earning 1 mile with @Delta per qualifying $1 spent at Starbucks.\n\nrefreshers in Turks and Cai"
    }
  ],
  "recommendations": [
    "Post on Mon 09-12, Thu 09-12, Tue 12-15 (America/New_York): these slots beat your typical post by 3.38x / 3.12x / 1.89x.",
    "Avoid Wed 09-12: 0.61x of median.",
    "reel performs best (1.14x median over 19 posts) vs carousel (0.76x). Shift the mix toward reel.",
    "short (<70 chars) captions work best (1.04x).",
    "You post 2.66x/week. Going to 3-5x/week in your best slots is the simplest growth lever."
  ],
  "sevenDayPlan": [
    {
      "day": "Mon",
      "timeBlock": "09-12",
      "format": "reel"
    },
    {
      "day": "Thu",
      "timeBlock": "09-12",
      "format": "reel"
    },
    {
      "day": "Sat",
      "timeBlock": "09-12",
      "format": "reel"
    }
  ],
  "summary": "instagram @starbucks: 30 posts over 79 days, 2.66/week. Best slots (America/New_York): Mon 09-12 (3.38x, 5 posts), Thu 09-12 (3.12x, 2 posts), Tue 12-15 (1.89x, 2 posts). Best format: reel. Median engagement 3.9% of views. Confidence: high.",
  "notes": [],
  "method": "performanceIndex = post interactions / account median (1.0 = typical post). Slots are 3-hour blocks in America/New_York, ranked by a small-sample-shrunk score. Posts younger than 48h and pinned posts are excluded when enough older posts exist."
},
{
  "platform": "tiktok",
  "account": "duolingo",
  "profileUrl": "https://www.tiktok.com/@duolingo",
  "dataSource": "your data",
  "followers": 18300000,
  "timezone": "America/New_York",
  "status": "ANALYZED",
  "charged": true,
  "postsAnalyzed": 29,
  "postsFetched": 30,
  "periodDays": 27.04,
  "postsPerWeek": 7.51,
  "medianDaysBetweenPosts": 0.93,
  "medianEngagementRateByFollowersPct": 0.56,
  "medianEngagementRateByViewsPct": 14.8,
  "engagementRateBase": "views",
  "performanceMetric": "interactions",
  "confidence": "medium",
  "timeOfDayAvailable": true,
  "bestSlots": [
    {
      "day": "Fri",
      "timeBlock": "09-12",
      "posts": 3,
      "medianIndex": 5.18,
      "score": 3.51
    },
    {
      "day": "Thu",
      "timeBlock": "12-15",
      "posts": 4,
      "medianIndex": 2.49,
      "score": 1.99
    },
    {
      "day": "Wed",
      "timeBlock": "09-12",
      "posts": 2,
      "medianIndex": 2.84,
      "score": 1.92
    }
  ],
  "worstSlot": {
    "day": "Wed",
    "timeBlock": "12-15",
    "posts": 3,
    "medianIndex": 0.31,
    "score": 0.59
  },
  "bestDays": [
    {
      "day": "Fri",
      "posts": 8,
      "medianIndex": 1.2,
      "score": 1.16
    },
    {
      "day": "Tue",
      "posts": 4,
      "medianIndex": 1.13,
      "score": 1.08
    },
    {
      "day": "Thu",
      "posts": 6,
      "medianIndex": 1.03,
      "score": 1.02
    },
    {
      "day": "Wed",
      "posts": 5,
      "medianIndex": 0.78,
      "score": 0.84
    },
    {
      "day": "Sat",
      "posts": 1,
      "medianIndex": 0.16,
      "score": 0.72
    },
    {
      "day": "Mon",
      "posts": 5,
      "medianIndex": 0.32,
      "score": 0.52
    }
  ],
  "bestTimeBlocks": [
    {
      "timeBlock": "15-18",
      "posts": 3,
      "medianIndex": 1.99,
      "score": 1.59
    },
    {
      "timeBlock": "18-21",
      "posts": 1,
      "medianIndex": 1.36,
      "score": 1.12
    },
    {
      "timeBlock": "12-15",
      "posts": 14,
      "medianIndex": 1.02,
      "score": 1.01
    },
    {
      "timeBlock": "21-24",
      "posts": 2,
      "medianIndex": 0.98,
      "score": 0.99
    },
    {
      "timeBlock": "09-12",
      "posts": 9,
      "medianIndex": 0.43,
      "score": 0.54
    }
  ],
  "heatmap": {
    "Mon": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 2,
        "medianIndex": 0.19
      },
      "12-15": {
        "posts": 2,
        "medianIndex": 0.77
      },
      "15-18": {
        "posts": 1,
        "medianIndex": 3.24
      },
      "18-21": null,
      "21-24": null
    },
    "Tue": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 1,
        "medianIndex": 0.43
      },
      "12-15": {
        "posts": 3,
        "medianIndex": 1.42
      },
      "15-18": null,
      "18-21": null,
      "21-24": null
    },
    "Wed": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 2,
        "medianIndex": 2.84
      },
      "12-15": {
        "posts": 3,
        "medianIndex": 0.31
      },
      "15-18": null,
      "18-21": null,
      "21-24": null
    },
    "Thu": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 1,
        "medianIndex": 0.08
      },
      "12-15": {
        "posts": 4,
        "medianIndex": 2.49
      },
      "15-18": null,
      "18-21": null,
      "21-24": {
        "posts": 1,
        "medianIndex": 1.05
      }
    },
    "Fri": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": {
        "posts": 3,
        "medianIndex": 5.18
      },
      "12-15": {
        "posts": 2,
        "medianIndex": 0.55
      },
      "15-18": {
        "posts": 1,
        "medianIndex": 1.99
      },
      "18-21": {
        "posts": 1,
        "medianIndex": 1.36
      },
      "21-24": {
        "posts": 1,
        "medianIndex": 0.91
      }
    },
    "Sat": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": null,
      "12-15": null,
      "15-18": {
        "posts": 1,
        "medianIndex": 0.16
      },
      "18-21": null,
      "21-24": null
    },
    "Sun": {
      "00-03": null,
      "03-06": null,
      "06-09": null,
      "09-12": null,
      "12-15": null,
      "15-18": null,
      "18-21": null,
      "21-24": null
    }
  },
  "formatPerformance": [
    {
      "format": "video <=60s",
      "posts": 24,
      "medianIndex": 1.04,
      "score": 1.04
    },
    {
      "format": "slideshow",
      "posts": 4,
      "medianIndex": 0.81,
      "score": 0.87
    },
    {
      "format": "video >60s",
      "posts": 1,
      "medianIndex": 0.05,
      "score": 0.68
    }
  ],
  "captionLengthPerformance": [
    {
      "captionLength": "short (<70 chars)",
      "posts": 21,
      "medianIndex": 1.03,
      "score": 1.03
    },
    {
      "captionLength": "medium (70-300)",
      "posts": 8,
      "medianIndex": 0.82,
      "score": 0.85
    }
  ],
  "hashtagCountPerformance": [
    {
      "hashtags": "0",
      "posts": 23,
      "medianIndex": 1.03,
      "score": 1.03
    },
    {
      "hashtags": "1-3",
      "posts": 6,
      "medianIndex": 0.86,
      "score": 0.89
    }
  ],
  "topPosts": [
    {
      "url": "https://www.tiktok.com/@duolingo/video/7694371205087759647",
      "postedAt": "2026-10-08T18:50:10.000Z",
      "format": "video <=60s",
      "likes": 835700,
      "comments": 4973,
      "views": 5900000,
      "performanceIndex": 10.69,
      "caption": "i'm literally not talking like anything"
    },
    {
      "url": "https://www.tiktok.com/@duolingo/video/7689488735649402126",
      "postedAt": "2026-09-25T15:03:59.000Z",
      "format": "video <=60s",
      "likes": 629100,
      "comments": 12100,
      "views": 5100000,
      "performanceIndex": 7.36,
      "caption": "i’m feeling TREMENDOUS (spike is not)\n\n🎤: @Ray William Johnson @Your Favorite Martian \n🎨: @leah \n🤢: @Brawl Stars \n\n(s"
    },
    {
      "url": "https://www.tiktok.com/@duolingo/video/7696211706317409550",
      "postedAt": "2026-10-13T17:52:19.000Z",
      "format": "video <=60s",
      "likes": 445000,
      "comments": 7041,
      "views": 2200000,
      "performanceIndex": 5.73,
      "caption": "clean my litter box or do your lesson 🎨: @leah "
    }
  ],
  "weakestPosts": [
    {
      "url": "https://www.tiktok.com/@duolingo/video/7695766121307196686",
      "postedAt": "2026-10-12T13:03:41.000Z",
      "format": "video >60s",
      "likes": 4401,
      "comments": 284,
      "views": 109300,
      "performanceIndex": 0.05,
      "caption": "what role does falstaff play (wrong answers only) #duotv "
    },
    {
      "url": "https://www.tiktok.com/@duolingo/video/7694698943971855630",
      "postedAt": "2026-10-09T16:02:24.000Z",
      "format": "video <=60s",
      "likes": 5617,
      "comments": 360,
      "views": 134200,
      "performanceIndex": 0.07,
      "caption": "duo the konbini owner. what could go wrong? \n\nfirst episode drops 10.12.26"
    },
    {
      "url": "https://www.tiktok.com/@duolingo/video/7691704104598375710",
      "postedAt": "2026-10-01T14:20:42.000Z",
      "format": "slideshow",
      "likes": 6477,
      "comments": 430,
      "views": 173600,
      "performanceIndex": 0.08,
      "caption": "@tacobell "
    }
  ],
  "recommendations": [
    "Post on Fri 09-12, Thu 12-15, Wed 09-12 (America/New_York): these slots beat your typical post by 5.18x / 2.49x / 2.84x.",
    "Avoid Wed 12-15: 0.31x of median.",
    "video <=60s performs best (1.04x median over 24 posts) vs slideshow (0.81x). Shift the mix toward video <=60s.",
    "short (<70 chars) captions work best (1.03x).",
    "Posts with 0 hashtags perform best (1.03x).",
    "Cadence 7.51x/week. Keep it and move posts into the best slots."
  ],
  "sevenDayPlan": [
    {
      "day": "Mon",
      "timeBlock": "15-18",
      "format": "video <=60s"
    },
    {
      "day": "Tue",
      "timeBlock": "12-15",
      "format": "video <=60s"
    },
    {
      "day": "Wed",
      "timeBlock": "09-12",
      "format": "video <=60s"
    },
    {
      "day": "Thu",
      "timeBlock": "12-15",
      "format": "video <=60s"
    },
    {
      "day": "Fri",
      "timeBlock": "09-12",
      "format": "video <=60s"
    },
    {
      "day": "Sat",
      "timeBlock": "15-18",
      "format": "video <=60s"
    },
    {
      "day": "Sun",
      "timeBlock": "15-18",
      "format": "video <=60s"
    }
  ],
  "summary": "tiktok @duolingo: 29 posts over 27 days, 7.51/week. Best slots (America/New_York): Fri 09-12 (5.18x, 3 posts), Thu 12-15 (2.49x, 4 posts), Wed 09-12 (2.84x, 2 posts). Best format: video <=60s. Median engagement 0.56% of followers. Confidence: medium.",
  "notes": [],
  "method": "performanceIndex = post interactions / account median (1.0 = typical post). Slots are 3-hour blocks in America/New_York, ranked by a small-sample-shrunk score. Posts younger than 48h and pinned posts are excluded when enough older posts exist."
},
{
  "platform": "youtube",
  "account": "mkbhd",
  "profileUrl": "https://www.youtube.com/@mkbhd",
  "dataSource": "scraped",
  "followers": 21400000,
  "timezone": "America/New_York",
  "status": "ANALYZED",
  "charged": true,
  "postsAnalyzed": 15,
  "postsFetched": 15,
  "periodDays": 43.04,
  "postsPerWeek": 2.44,
  "medianDaysBetweenPosts": 2.87,
  "medianEngagementRateByFollowersPct": 0.58,
  "medianEngagementRateByViewsPct": 1.38,
  "engagementRateBase": "views",
  "performanceMetric": "interactions",
  "confidence": "medium",
  "timeOfDayAvailable": true,
  "bestSlots": [
    {
      "day": "Thu",
      "timeBlock": "03-06",
      "posts": 2,
      "medianIndex": 2.36,
      "score": 1.68
    },
    {
      "day": "Fri",
      "timeBlock": "21-24",
      "posts": 1,
      "medianIndex": 1.39,
      "score": 1.13,
      "lowSample": true
    },
    {
      "day": "Wed",
      "timeBlock": "06-09",
      "posts": 1,
      "medianIndex": 1.32,
      "score": 1.11,
      "lowSample": true
    }
  ],
  "worstSlot": null,
  "bestDays": [
    {
      "day": "Wed",
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      "day": "Fri",
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    {
      "day": "Thu",
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      "score": 1
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    {
      "day": "Sat",
      "posts": 2,
      "medianIndex": 0.94,
      "score": 0.97
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    {
      "day": "Tue",
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      "medianIndex": 0.73,
      "score": 0.86
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    {
      "day": "Mon",
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      "medianIndex": 0.53,
      "score": 0.84
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      "timeBlock": "03-06",
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    {
      "timeBlock": "06-09",
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    {
      "timeBlock": "21-24",
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    },
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    {
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  "captionLengthPerformance": [
    {
      "captionLength": "short (<70 chars)",
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      "medianIndex": 1,
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  ],
  "hashtagCountPerformance": [],
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    {
      "url": "https://www.youtube.com/watch?v=Od6M0AXpcxQ",
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      "format": "long-form",
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      "comments": 0,
      "views": 28093403,
      "performanceIndex": 2.97,
      "caption": "iPhone 18 Pro/Duo Impressions: Mogged"
    },
    {
      "url": "https://www.youtube.com/watch?v=R6yNUnRXZ64",
      "postedAt": "2026-09-10T07:02:22.000Z",
      "format": "short",
      "likes": 215215,
      "comments": 0,
      "views": 8326428,
      "performanceIndex": 1.75,
      "caption": "iPhone Duo is here"
    },
    {
      "url": "https://www.youtube.com/watch?v=scwlR0QHGOk",
      "postedAt": "2026-10-17T02:09:23.000Z",
      "format": "long-form",
      "likes": 171637,
      "comments": 0,
      "views": 10399580,
      "performanceIndex": 1.39,
      "caption": "The NEW Tesla Roadster: My Honest Reaction"
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  ],
  "weakestPosts": [
    {
      "url": "https://www.youtube.com/watch?v=rayrrXot17M",
      "postedAt": "2026-09-29T01:01:35.000Z",
      "format": "long-form",
      "likes": 65040,
      "comments": 0,
      "views": 6173780,
      "performanceIndex": 0.53,
      "caption": "Nothing Headphone 1 Pro: They Copied the Wrong Thing!"
    },
    {
      "url": "https://www.youtube.com/watch?v=pOX1l1edBME",
      "postedAt": "2026-09-22T17:49:42.000Z",
      "format": "long-form",
      "likes": 75860,
      "comments": 0,
      "views": 5378850,
      "performanceIndex": 0.62,
      "caption": "The Apple Watch Has a Problem"
    },
    {
      "url": "https://www.youtube.com/watch?v=ANmTVYkEtLw",
      "postedAt": "2026-09-05T21:18:49.000Z",
      "format": "long-form",
      "likes": 77355,
      "comments": 0,
      "views": 5114061,
      "performanceIndex": 0.63,
      "caption": "Google Pixel 11/Pro Review: Poker Face"
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  ],
  "recommendations": [
    "Post on Thu 03-06, Fri 21-24, Wed 06-09 (America/New_York): these slots beat your typical post by 2.36x / 1.39x / 1.32x (slots marked lowSample rest on a single post).",
    "short performs best (1.48x median over 2 posts) vs long-form (0.84x). Shift the mix toward short.",
    "You post 2.44x/week. Going to 3-5x/week in your best slots is the simplest growth lever."
  ],
  "sevenDayPlan": [
    {
      "day": "Wed",
      "timeBlock": "03-06",
      "format": "short"
    },
    {
      "day": "Thu",
      "timeBlock": "03-06",
      "format": "short"
    },
    {
      "day": "Fri",
      "timeBlock": "03-06",
      "format": "short"
    }
  ],
  "summary": "youtube @mkbhd: 15 posts over 43 days, 2.44/week. Best slots (America/New_York): Thu 03-06 (2.36x, 2 posts), Fri 21-24 (1.39x, 1 posts), Wed 06-09 (1.32x, 1 posts). Best format: short. Median engagement 0.58% of followers. Confidence: medium.",
  "notes": [
    "YouTube data comes from the public channel feed (up to 15 most recent uploads, exact publish times, views and likes; comments not included)."
  ],
  "method": "performanceIndex = post interactions / account median (1.0 = typical post). Slots are 3-hour blocks in America/New_York, ranked by a small-sample-shrunk score. Posts younger than 48h and pinned posts are excluded when enough older posts exist."
}]