Google Trends report

US · Past 5 years · Web search · generated Wed, 21 Oct 2026 19:36:11 GMT
Most searched
espresso
average interest 11.2
Fastest growing (year over year)
espresso
▲ 18%
Breakout searches
58
rising more than 5,000%
Expected to rise most (next 3 months)
espresso
▲ 37.9% forecast, ±17.9%
Keywords compared
12
on one shared 0-100 scale
Interest over time
0255075100Oct 17, 2021Jan 15, 2023Apr 21, 2024Jul 20, 2025Oct 18, 2026
espressolattemochacold brewiced coffeeamericanoflat whitecappuccinomacchiatochai lattematcha lattecortado

Keyword insights

espresso

rising
Average
11.2
30-day momentum
▼ 3.4%
Year over year
▲ 18%
Peak
26.37 Apr 12, 2026
Next 3 months ▲ 37.9% expected to rise, ±17.9% typical error
Seasonal peak: December, quietest: October

espresso: rising (+19.2% a year), down 3.4% over the last 30 days, +18% year over year, seasonal peak in December.

latte

rising
Average
6.7
30-day momentum
▼ 14.6%
Year over year
▲ 15.6%
Peak
12.92 Aug 23, 2026
Next 3 months ▼ 9.7% expected to fall, ±9.6% typical error
Seasonal peak: August, quietest: July

latte: rising (+12.3% a year), down 14.6% over the last 30 days, +15.6% year over year, seasonal peak in August.

mocha

stable
Average
3.2
30-day momentum
▼ 1.5%
Year over year
▲ 6.7%
Peak
5 Nov 14, 2021
Next 3 months ▲ 34.1% expected to rise, ±17.4% typical error
Seasonal peak: November, quietest: March

mocha: stable (+2% a year), down 1.5% over the last 30 days, +6.7% year over year, seasonal peak in November.

cold brew

stable
Average
2.7
30-day momentum
▼ 21.3%
Year over year
▲ 17.9%
Peak
6.33 Jun 21, 2026
Next 3 months ▼ 28.5% expected to fall, ±18.6% typical error
Seasonal peak: June, quietest: December

cold brew: stable (+10% a year), down 21.3% over the last 30 days, +17.9% year over year, seasonal peak in June.

iced coffee

rising
Average
2.2
30-day momentum
▼ 18.5%
Year over year
▼ 1.8%
Peak
4.48 Apr 12, 2026
Next 3 months ▼ 26.1% expected to fall, ±13% typical error
Seasonal peak: July, quietest: January

iced coffee: rising (+14.9% a year), down 18.5% over the last 30 days, -1.8% year over year, seasonal peak in July.

americano

stable
Average
2.1
30-day momentum
▲ 10%
Year over year
▲ 10%
Peak
3 Jan 22, 2023
Next 3 months ▲ 11.1% expected to rise, ±7.7% typical error
Seasonal peak: January, quietest: March

americano: stable (+1.9% a year), up 10% over the last 30 days, +10% year over year, seasonal peak in January.

flat white

low volume
Average
1.5
30-day momentum
▲ 20%
Year over year
▲ 20%
Peak
100 Mar 10, 2024
Seasonal peak: March, quietest: December

flat white: rising (+10.1% a year), up 20% over the last 30 days, +20% year over year, seasonal peak in March.

cappuccino

low volume
Average
1.3
30-day momentum
▲ 3.9%
Year over year
▲ 3.9%
Peak
2.37 Apr 27, 2025
Seasonal peak: December, quietest: September

cappuccino: stable (+7% a year), up 3.9% over the last 30 days, +3.9% year over year, seasonal peak in December.

macchiato

low volume
Average
1
30-day momentum
▲ 0%
Year over year
▲ 0%
Peak
1 Oct 17, 2021
Seasonal peak: January, quietest: January

macchiato: stable (0% a year), up 0% over the last 30 days, +0% year over year, seasonal peak in January.

chai latte

low volume
Average
0.8
30-day momentum
▼ 24.8%
Year over year
▼ 19.8%
Peak
1.58 Sep 17, 2023
Seasonal peak: September, quietest: June

chai latte: stable (+0.4% a year), down 24.8% over the last 30 days, -19.8% year over year, seasonal peak in September.

matcha latte

low volume
Average
0.7
30-day momentum
▼ 19.8%
Year over year
▼ 6.6%
Peak
1.58 Feb 15, 2026
Seasonal peak: April, quietest: November

matcha latte: rising (+18.1% a year), down 19.8% over the last 30 days, -6.6% year over year, seasonal peak in April.

cortado

low volume
Average
0.4
30-day momentum
▲ 15.3%
Year over year
▼ 13.2%
Peak
1.58 Jan 5, 2025
Seasonal peak: January, quietest: November

cortado: rising (+24.4% a year), up 15.3% over the last 30 days, -13.2% year over year, seasonal peak in January.

Outlook: the next 3 months

espresso▲ 37.9%

last 12 monthsnext 3 months ±17.9%
Method: seasonal pattern, adjusted to the recent level

mocha▲ 34.1%

last 12 monthsnext 3 months ±17.4%
Method: same period last year

americano▲ 11.1%

last 12 monthsnext 3 months ±7.7%
Method: same period last year

latte▼ 9.7%

last 12 monthsnext 3 months ±9.6%
Method: recent level carried forward

iced coffee▼ 26.1%

last 12 monthsnext 3 months ±13%
Method: recent level carried forward

cold brew▼ 28.5%

last 12 monthsnext 3 months ±18.6%
Method: recent level carried forward

Breakout searches

sabrina carpenter espresso via espressosabrina carpenter via espressocasabrews espresso machine via espressoespresso sabrina carpenter lyrics via espressocutwater espresso martini via espressoninja espresso & coffee barista system via espressonescafe gold espresso blonde via espressobreville barista touch impress espresso machine via espressonescafe gold espresso via espressobianco latte perfume via lattecookie butter latte dunkin via lattebianco latte giardini di toscana via lattemcdonald's discontinues pumpkin spice latte via lattepumpkin spice latte 2022 via lattereverse mocha travis scott via mochamocha dreamlight valley via mochadnd cherry mocha via mochacherry mocha nails via mochamocha fest houston via mochareverse mocha jordan 1 via mochareverse mocha via mochamocha mousse color via mochacookie butter cold brew dunkin via cold brewninja luxe café premier series 3-in-1 espresso coffee & cold brew machine via cold brewdunkin donuts cookie butter cold brew via cold brewcookie butter cold brew via cold brewcaramel cold brew m&m via cold brewiced coffee summer fridays via iced coffeek-duo hot & iced single serve & carafe coffee maker keurig via iced coffeewho is el grande americano via americanonoto americano via americanobar americano greenpoint via americanocappuccino assassino via cappuccinoballerina cappuccino via cappuccinotung tung tung sahur via cappuccinoitalian brainrot via cappuccinoballerina cappuccina via cappuccinotralalero tralala via cappuccinocappuccino asesino via cappuccinobrr brr patapim via cappuccino

Rising related searches

espresso: rising searches

sabrina carpenter espressoBreakout
sabrina carpenterBreakout
casabrews espresso machineBreakout
espresso sabrina carpenter lyricsBreakout
cutwater espresso martiniBreakout
ninja espresso & coffee barista systemBreakout
nescafe gold espresso blondeBreakout
breville barista touch impress espresso machineBreakout

latte: rising searches

bianco latte perfumeBreakout
cookie butter latte dunkinBreakout
bianco latte giardini di toscanaBreakout
mcdonald's discontinues pumpkin spice latteBreakout
pumpkin spice latte 2022Breakout
starbucks sugar cookie latte+4,100%
bianco latte+2,450%
cookie butter latte+950%

mocha: rising searches

reverse mocha travis scottBreakout
mocha dreamlight valleyBreakout
dnd cherry mochaBreakout
cherry mocha nailsBreakout
mocha fest houstonBreakout
reverse mocha jordan 1Breakout
reverse mochaBreakout
mocha mousse colorBreakout

cold brew: rising searches

cookie butter cold brew dunkinBreakout
ninja luxe café premier series 3-in-1 espresso coffee & cold brew machineBreakout
dunkin donuts cookie butter cold brewBreakout
cookie butter cold brewBreakout
caramel cold brew m&mBreakout
pistachio cream cold brew+4,100%
7 brew menu+2,550%
cinnamon caramel cream cold brew+1,650%

iced coffee: rising searches

iced coffee summer fridaysBreakout
k-duo hot & iced single serve & carafe coffee maker keurigBreakout
gourmia iced coffee maker+2,400%
atkins iced coffee protein shake+1,100%
ninja hot and iced coffee maker+1,050%
keurig hot and iced coffee maker+850%
can mormons drink iced coffee+700%
nescafe iced coffee+700%

americano: rising searches

who is el grande americanoBreakout
noto americanoBreakout
bar americano greenpointBreakout
americano bayonne+4,300%
americano lincoln park+2,750%
el grande americano+1,550%
americano stamford+1,500%
traduttore italiano inglese americano+1,450%

Where interest is highest

espresso: top regions

Wyoming100
Washington93
Alaska75
Oregon71
District of Columbia71
Massachusetts65
Rhode Island63
Montana63

latte: top regions

North Dakota100
Rhode Island88
Wyoming85
Hawaii83
Minnesota80
California80
District of Columbia78
New York75

mocha: top regions

Alaska100
Washington77
California76
Minnesota75
Ohio71
Hawaii70
Wisconsin69
Indiana68

cold brew: top regions

Wyoming100
Kansas76
California69
Hawaii68
Massachusetts64
Oregon63
District of Columbia63
Ohio61

iced coffee: top regions

Rhode Island100
New Hampshire94
Massachusetts94
Maine88
Connecticut85
West Virginia83
Ohio81
Wyoming80

americano: top regions

New Jersey100
Florida88
Nevada87
Texas78
Arizona75
California71
Massachusetts65
New York64

Values are relative search interest (0-100), not absolute search counts. More than 5 keywords were placed on one scale using "espresso" as the shared anchor. Some keywords were far less searched than the anchor, so their values are less precise. Forecasts are estimates from each keyword's own seasonal pattern and recent level; the ± figure is that method's average error when tested on the keyword's own past. Source: Google Trends.